
The Texas High Plains has a history of leadership in cotton production
and marketing innovations. The Lubbock Cotton Exchange has members from
across the U.S. who serve both the domestic and export markets.

The list includes cotton
strippers for harvesting, module builders and transporters for harvested
cotton, high volume instrument (HVI) lines for measuring cotton fiber
properties, and electronic marketing of cotton

Lubbock is a progressive city with
a population of 200,000. It is centrally located in the Texas High
Plains, which is a high plateau (1000 meters elevation) comprising the
southern tip of the Great Plains of the USA.
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The ITC conducts research that
will lead to greater use of cotton and other natural fibers, and assist
the textile manufacturing industry in the efficient use of these fibers.
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Supporting "King Cotton," Lubbock is the center of an extraordinary
array of resources devoted to genetics and breeding, agriculture
production systems, harvesting and ginning, marketing and pricing,
textile manufacturing, and textile product design, fabrication, and
promotion.
Together they market 95% of
Texas' cotton production and participate in buying, selling, and
shipping cotton worldwide.

Because Lubbock is the home of
the world's most complete cotton production, marketing, and research
infrastructure. Texas produces every type of cotton grown in the entire
U.S. and more of it than any other state.

Lubbock is also the home of Texas Tech University, a major
research and teaching institution with 25,000 students. The
International Textile Center (ITC) is an auxiliary of Texas Tech
University,

Lubbock is the birthplace and
center of computerized electronic marketing of cotton. It allows farmers
to offer their cotton for sale on a real-time, interactive basis and to
transfer ownership electronically. |